About VisitGreenvilleSC
VisitGreenvilleSC is the official destination marketing organization for the City and County of Greenville, SC, and is contracted to market Greenville as a premier leisure and group travel destination. Since its incorporation in 1984, VisitGreenvilleSC has been an independent, private, not-for-profit organization.
Our Vision:
To be one of the most visited—and talked about—travel destinations in the Southeast.
Our Mission:
Maximize Greenville's Visitor Economy by developing and promoting exceptional visitor experiences to elevate the quality of life and prosperity for our community.
Our Core Values:
Integrity: Doing the right thing, all the time. We build trust through transparency, honesty and respect.
Open: We actively seek new perspectives with the belief that we're stronger because of our differences.
Resilience: We believe our response to adversity, not the adversity itself, defines who we are. We are positive, flexible, and persevere to find success.
Passion: We are inspired by an authentic love for Greenville, and we strengthen our community by sharing it with the world.
Excellence: Our team, our vendors and our stakeholders deliver bold, creative, and high-performing solutions.
Collaboration: Our success is greater when we effectively harness other's expertise, experiences & resources.
Our Perspective on Social Inclusion:
VisitGreenvilleSC is dedicated to fostering a safe and inclusive destination where everyone is valued. By celebrating our diverse community and embracing what connects us, we invite all to experience Greenville, SC—a place where everyone belongs.
VisitGreenvilleSC Staff Directory
VisitGreenvilleSC is among the most productive economic development organizations in the region, and for good reason. This is a passionate, informed, and professional group. We are here to help—to answer any questions and meet any needs you may have.
We invite you to contact us via phone or email. If you're looking for general information about the greater Greenville area, simply contact our Visitor Center or request a Visitor's Guide online. And if you're exploring possible meetings destinations, we invite you to submit an RFP or call us to learn more about meetings and conventions in Greenville, South Carolina.
Visitor Center
City Hall
206 S. Main Street
Greenville, SC 29601
Hours: Monday - Friday, 8am-4:45pm;
Saturday 9am-5pm; Sunday 12-4pm
1.800.717.0023
864.233.0461
visit@visitgreenvillesc.com
Sales & Marketing Office
Innovate Building
148 River Street, Suite 100
Greenville, SC 29601
Hours: Monday - Friday, 8:30am-5pm
864.421.0000
meet@visitgreenvillesc.com
Call our Visitor Center at 1.800.717.0023 for travel / visitor-related inquiries.
Call our Sales & Marketing Office at 864.421.0000 for general inquiries.
If you already know the individual with whom you would like to speak, please call the direct phone numbers listed below.
Heath Dillard
President & CEO
hdillard@visitgreenvillesc.com
864.696.2508
Hometown: Spartanburg, SC
Favorite Restaurant: I love cheeseburgers, so I can be found at any place that has a quality bun, fresh meat, good fries, and a local draft beer to go with it.
Favorite Shop: Mast General Store
Favorite Attraction: Anything outdoors—I love being in the sunshine and fresh air.
What I Love About Greenville: That you can experience both the rich culture of great culinary, arts, music, sports, entertainment, and downtown shopping, and you can also enjoy beautiful, scenic outdoor experiences.
Administration
Matt Dalby
VP, Finance & Administration
mdalby@visitgreenvillesc.com
864.696.2510
Hometown: Atlanta, GA
Favorite Restaurants: Roost
Favorite Shops: City Scape Winery
Favorite Attraction: Blues Boulevard Jazz
What I Love About Greenville: I love the family vibe Greenville offers to everyone!
Jonathan Smith
Director of Research
jsmith@visitgreenvillesc.com
864.696.2524
Hometown: Greenwood, SC
Favorite Restaurant: Sully's Steamers
Favorite Shops: Run In & Mast General Store
Favorite Attractions: Unity Park & Prisma Health Swamp Rabbit Trail System
What I Love About Greenville: How much there is to do! Paris Mountain, the Peace Center, the Swamp Rabbit Trail...I could go on and on!
Megan Shinoski
Administrative Assistant/ Office Manager
mshinoski@visitgreenvillesc.com
864.421.0000
Hometown: Baltimore, MD
Favorite Restaurants: The Cazbah, Tipsy Taco
Favorite Shops: M. Judson Booksellers
Favorite Attraction: Rock Quarry Garden
What I Love About Greenville: The walkability of the city and all of the tree-lined streets.
Meetings, Conventions & Events
Jonathan Brashier
Vice President,
Meetings, Conventions & Events
jbrashier@visitgreenvillesc.com
864.696.2513
Hometown: Fountain Inn, SC
Favorite Restaurant: Schwaben House
Favorite Shop: Vintage Now Modern
Favorite Attractions: The Liberty Bridge & Falls Park on the Reedy
What I Love About Greenville: The feeling you get when you are here, which is almost impossible to describe. I always say we have to be experienced, not explained.
Rebecca Mittleman
Director of Sales:
Corporate Market
rmittleman@visitgreenvillesc.com
864.696.2509
Hometown: Nashville, TN
Favorite Restaurants: Trappe Door, Pomegranate on Main & Home Team BBQ
Favorite Shops: Mast General Store & Swamp Rabbit Café & Grocery
Favorite Attractions: Prisma Health Swamp Rabbit Trail System & Falls Park on the Reedy
What I Love About Greenville: That there is truly a variety of things to do—from going for a bike ride on the trail and visiting a local brewery to spending a day strolling through downtown shops, seeing a show at the Peace Center, and eating your way through the amazing food scene!
Lori Dobbins
National Sales Manager:
SMERF Market
ldobbins@visitgreenvillesc.com
864.696.2523
Hometown: North Wilkesboro, NC
Favorite Restaurant: Sassafras Southern Bistro
Favorite Shop: Splash on Main
Favorite Attractions: Topgolf, RiverPlace & Falls Park on the Reedy
What I Love About Greenville: Everything! The walkable, vibrant, fun downtown scene, culinary scene, and friendly people.
Melissa Eardley
National Sales Manager: Association / Government Markets
meardley@visitgreenvillesc.com
864.696.2515
Hometown: Harwich, Cape Cod, MA
Favorite Restaurant: Urban Wren
Favorite Shop: Mast General Store
Favorite Attraction: Paris Mountain State Park
What I Love About Greenville: Downtown, Falls Park on the Reedy, ongoing activities, festivals, and outdoor life.
Kayla Adams, PDM
National Sales Manager: Sports
kadams@visitgreenvillesc.com
864.696.2522
Hometown: Winston-Salem, NC
Favorite Restaurant: Sushi Murasaki
Favorite Shop: The Village Grind and any local thrift store for vintage clothing
Favorite Attraction: Unity Park
What I Love About Greenville: I love the blend between the Southern and city feel of Greenville!
Kate Moore
Sales Support Manager
kmoore@visitgreenvillesc.com
864.696.2514
Hometown: Phoenix, AZ
Favorite Restaurant: Jianna
Favorite Shop: Vintage Now Modern
Favorite Attraction: Falls Park on the Reedy
What I Love About Greenville: That Greenville is an approachable city. It has plenty to do and see, but is not too big where you feel overwhelmed.
Nancy Breede
Sales Support Manager
nbreede@visitgreenvillesc.com
864.696.2517
Hometown: Palo Alto, CA
Favorite Restaurant: Pomegranate on Main
Favorite Shop: Wine House, A Shop & Tasting Room
Favorite Attraction: Paris Mountain State Park
What I Love About Greenville: All the outdoor activities!
Destination Experiences
Michelle Guevara
Director of Destination Experiences
¡Yo hablo español!
mguevara@visitgreenvillesc.com
864.335.7005
Hometown: Greenville, SC
Favorite Restaurant: Tandem Crêperie and Coffeehouse
Favorite Shop: TR Makers Co. (Travelers Rest)
Favorite Attractions: Jones Gap & Caesars Head State Parks (Marietta & Cleveland) to spend time outdoors, go hiking, and find waterfalls
What I Love About Greenville: The opportunity to uplift our community and share it with the world.
Adam Jennings, PDM
Destination Experiences Manager
ajennings@visitgreenvillesc.com
864.335.7004
Hometown: Lyman, SC
Favorite Restaurant: Lewis Barbecue Greenville
Favorite Shop: Wine House, A Shop and Tasting Room
Favorite Attraction: Any of the area theaters
What I Love About Greenville: The diverse number of locally owned businesses.
Gladys Sosa-Jones, PDM
Event Experiences Manager
¡Yo hablo español!
gsosa@visitgreenvillesc.com
864.335.7003
Hometown: Miami, FL
Favorite Restaurant: Keipi
Favorite Shop: LaRue Fine Chocolate
Favorite Attractions: The Children's Museum of the Upstate & Unity Park
What I Love About Greenville: The balance that Greenville has. It's a great place to work, live, and grow!
Joanne Karkkanen
Visitor & Member Experiences Specialist
español, svenska, français
jkarkkanen@visitgreenvillesc.com
864.233.0461 (Visitor Center)
Hometowns: Norrköping & Alingsås, Sweden
Favorite Restaurant: Aryana Afghan Cuisine
Favorite Shop: Plant Stella
Favorite Attractions: Falls Park on the Reedy, Escape Artist Greenville & Jones Gap State Park (Marietta)
What I Love About Greenville: Its wonderful foothills location with a pleasant climate and beautiful natural scenery. It’s small enough to be relaxed and urban enough to have great energy.
Savannah Karkkanen
Visitor & Member Experiences Specialist
español, svenska, по-русски
skarkkanen@visitgreenvillesc.com
864.233.0461 (Visitor Center)
Hometown: Norrköping, Sweden
Favorite Restaurant: Aryana Afghan Cuisine
Favorite Shops: As the Page Turns & Retro Marketplace (Travelers Rest)
Favorite Attractions: Prisma Health Swamp Rabbit Trail System & Jones Gap State Park (Marietta)
What I Love About Greenville: That downtown Greenville and its surrounding towns are so walkable and that we are in a central location both to natural wonders and other big cities.
Jay Broering
Visitor Experiences Specialist
jbroering@visitgreenvillesc.com
864.233.0461 (Visitor Center)
Hometown: Fort Thomas, KY
Favorite Restaurant(s): Kitchen Sync, Chicora Alley, Soby's
Favorite Shops: Artist Guild Gallery
Favorite Attractions: Prisma Health Swamp Rabbit Trail System
What I Love About Greenville: The pleasant 4 season climate.
Van Satterfield
Visitor Experiences Specialist
vsatterfield@visitgreenvillesc.com
864.233.0461 (Visitor Center)
Hometown: Travelers Rest, SC
Favorite Restaurant: Limoncello
Favorite Shop: Yardsale/Thirft Shops
Favorite Attractions: Greenville Drive
What I Love About Greenville: The beauty and the overall vibe!
Linda Biersack
Visitor Experiences Specialist (Substitute)
lbiersack@visitgreenvillesc.com
864.233.0461 (Visitor Center)
Lesley Alegria
Visitor Experiences Specialist (Substitute)
lalegria@visitgreenvillesc.com
864.233.0461 (Visitor Center)
Marketing & Communications
Beth Moats
Vice President, Marketing & Communications
bmoats@visitgreenvillesc.com
864.214.3319
Hometown: Atlanta, GA
Favorite Restaurant: Sidewall Pizza Company (Travelers Rest)
Favorite Shop: The Cook's Station
Favorite Attraction: Jones Gap State Park (Marietta)
What I Love About Greenville: The vibrant, welcoming community where you have big-city perks without big-city headaches.
Christina Zolli
Director of Marketing
czolli@visitgreenvillesc.com
864.696.2511
Hometown: Greenville, SC
Favorite Restaurant: Southern Culture Kitchen & Bar
Favorite Shop: Swamp Rabbit Café & Grocery
Favorite Attraction: Greenville Drive Baseball Games
What I Love About Greenville: The people!
Stephanie Thorn, PDM
Senior Marketing Manager
sthorn@visitgreenvillesc.com
864.696.2520
Home: Travelers Rest, SC
Favorite Restaurants: Jasmine Kitchen & Rainer's Café
Favorite Shops: Swoozie's & Sparkling Sisters Boutique (Greer)
Favorite Attractions: Runway Park, Greenville Theatre & Blind Horse Saloon
What I Love About Greenville: You get the best of both worlds: gorgeous outdoor scenery and mountain skylines + all the things to do and see in a city!
Taylor Lucas
Marketing Manager
tlucas@visitgreenvillesc.com
864.696.2521
Hometown: Burlington, NC
Favorite Restaurant: Woodside Bistro
Favorite Shop: City Scape Winery (Pelzer)
Favorite Attractions: Greenville Zoo & Hampton Station
What I Love About Greenville: Greenville has something to offer everyone—from fast-paced urban areas to relaxing restaurants with scenic views.
Joana Ospina
Social Media Marketing Manager
español, français
jospina@visitgreenvillesc.com
864.696.2518
Hometown: Aspen, CO
Favorite Restaurant: The Anchorage & Topsoil
Favorite Shop: Amend Market & Tomato Vine
Favorite Attractions: Conestee Nature Preserve
What I Love About Greenville: There are so many things to do around the Greenville area whether it's being out in nature, enjoying the arts, or going out in the town. Greenville has it all!
Lizzy Hymel
Marketing & Communications Manager
lhymel@visitgreenvillesc.com
864-696-2525
Hometown: Baton Rouge, LA
Favorite Restaurant: Jianna
Favorite Shop: Methodical, Rise Bakery, Swamp Rabbit Cafe & Grocery
Favorite Attractions: Prisma Health Swamp Rabbit Trail System and Falls Park on the Reedy
What I Love About Greenville: The people and the beautiful weather
Paid Media / Advertising / Partnership Proposals
ALL advertising/marketing requests and proposals are vetted. If you'd like to share paid media opportunities or partnership proposals, please email VGSCmedia@milespartnership.com.
PLEASE DO NOT REACH OUT TO STAFF INDIVIDUALLY.
2024 VisitGreenvilleSC Board of Directors
Great leadership has defined, directed, and paved the way to the successes that VisitGreenvilleSC has enjoyed since 1984. The 2024 Board of Directors is filled with visionaries from all over the area who will continue to forge additional achievements.
Executive Committee
Beth Paul, Chair*
Bon Secours Wellness Arena
David Edwards, Past Chair*
Greenville-Spartanburg International Airport
Ben Campbell, Vice-Chair
Hospitality America
Bill Groves
Embassy Suites by Hilton Greenville Golf Resort & Conference Center
Ryan Johnston
6AM City
Joe Kernell*
Greenville County Administrator
Shannon Lavrin*
City of Greenville City Manager
Liz Seman, Treasurer
Furman University & Greenville County Council
Nauman Panjwani
Comfort Suites Greenville Airport
Directors
Dorothy Dowe*
Greenville City Council
Matt Hollander*
Greenville Convention Center
Crystal Hendrickson
Pinnacle Partnership
Matt Stewart
Greenville Area Development Corporation
Carlos Phillips*
Greenville Chamber of Commerce
David Schaum
Hyatt Regency Greenville
Carl Sobocinski
Table 301 Restaurant Group
James Stephens
Greenville Downtown Airport
*Ex-Officio Director